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Stop Delusional Thinking
columnist: Joel S. Hirschhorn

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Topic: Economics

Save Your Money or Save the Economy?


For those Americans with some extra cash, the tendency is now to save rather than spend. But economic recovery is impossible unless there is marked increases in consumer spending. Face reality; face gloom.
by Joel S. Hirschhorn
(libertarian)
Tuesday, March 2, 2010

Can you face economic reality?  Or do you want to delude yourself and believe political propaganda?

With high unemployment and underemployment, widespread home foreclosures and loss of financial security Americans struck hard by the Great Recession face an economic conflict.  More and more people have switched from a desire to spend money to saving money, at least for those that have any money to save.

At the personal level that seems rational and necessary.  But when millions of people behave that way national consumer spending remains low, which means that the economy that is 70 percent dependent on consumer spending cannot recover.  What a vicious quandary this is: a kind of Catch-22.  It is called the paradox of thrift.

High interest rates on credit cards have also contributed to reduced consumer spending.  And no matter what propaganda is pumped out of Washington, DC there surely is no way that millions of new jobs are going to be generated for a long, long time.  That will keep disposable incomes down for a large fraction of the population and continue to promote a saving rather than a spending mentality.

Here is some important data from a recent Gallup poll that reveals changes in consumer psychology.

Six in ten Americans (62 percent) now say they more enjoy saving than spending -- while 35 percent say the reverse.  Men and women share the same mentality and there are no significant differences across income levels and geographic regions.  But those who are not married (39 percent) are more likely than those who are married (31 percent) to say they more enjoy spending.  Younger Americans aged 18 to 29 (43 percent) are also more likely than those 50 and older (29 percent) to enjoy spending.  Perhaps the most surprising finding is that liberals (45 percent) are more positive toward spending, compared to moderates (35 percent) and conservatives (32 percent).

What are people actually doing?  Nearly six in 10 Americans (57 percent) now say they are spending less money in recent months than they used to, up from 50 percent last July and 53 percent last April.  Thirty-eight percent of all Americans say this reduced spending will be their new, normal spending pattern while just 19 percent say their cutbacks are temporary.  Women are more likely than men to say they are cutting back and that this is a new-normal spending pattern, and middle-aged Americans are more likely than those aged 18 to 29 to say they are spending less.

When you understand these findings it helps you discount a lot of news stories that frequently appear about changes from month to month in consumer spending.  The Commerce Department loves to put out stories about monthly increases in consumer spending.  The other day it said that it had increased 0.5 percent in January.  Is that a sure sign of real economic growth and recovery?  Absolutely not.  With this increase came a decrease in the saving rate to 3.3 percent, down from 4.2 percent in December and around 5 percent in much of 2009.  None of this can be explained by higher household incomes. 

The more likely explanation is that there has been a lot of pent up consumer demand for all kinds of things as eventually people must replace many items that break or wear out.  And for some people the rising stock market may have created more optimism about spending.  But the underlying consumer psychology remains negative for the kind of consumer spending that pumped up the economy and corresponded to an almost zero saving rate prior to the Great Recession.

Without massive job creation there simply is no sound reason to believe that the American economy will really recuperate because of widespread increases in consumer spending.  Nor can consumers borrow like they once could either by using credit cards or tapping home equity.  Sound pessimistic and gloomy?  You bet.  And nothing the Obama Administration is doing is likely to turn the economy around and Congress will keep spending money that comes either from borrowing money from China and other countries or, increasingly, by the Federal Reserve just printing more economy.  Inflation is bound to hit eventually and when it does consumers will be in even worse shape, especially because unemployment and underemployment will likely stay at historically high levels.

Nothing but continued delusional prosperity in our delusional democracy in our future, and electing different Republicans or Democrats will not change anything.  Save your sanity, even if you have no money to save or spend.

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©2010 Joel S. Hirschhorn, all rights reserved. You must have written permission from the author in order to republish this work.
Published: Tuesday, March 2, 2010
Last modified: Tuesday, March 2, 2010

The views expressed in this article are those of Joel S. Hirschhorn only and do not represent the views of Nolan Chart, LLC or its affiliates. Joel S. Hirschhorn is solely responsible for the contents of this article and is not an employee or otherwise affiliated with Nolan Chart, LLC in his/her role as a columnist.

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Reader Comments:

Posted By: Jahfre Fire Eater
Date: 2010-03-02 22:11:10

Hi Joel,

  The paradox of thrift is pure Keynesian claptrap that only staunch advocates of unlimited government growth still cling to.  Any system based on the unsustainable "economic reality" of perpetual growth, at any cost, must collapse.  Renaming economic folly "economic reality" and labeling the glaringly obvious fatal flaw in the immoral scheme of unlimited war and oppression as a "paradox" does not change the inevitable.  Human action creates the economy not vise versa.

Economic recovery from depression comes a the end of the bread line.  Economic recovery is impossible while there is still abundant free bread.  Economic recovery will only happen when folks are willing to work for food and shelter and when not working deprives them of both.  We have a long, long way to fall but on the other hand, we are in an ever accelerating economic death spiral that Keynesian policies ensure will destroy the structure of our economy and the fabric of our society.  With unlimited growth and unlimited acceleration, a long death spiral can be compressed into one 4 year span.  The Obamunism years.

Regards,

-Jahfre Fire Eater

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Posted By: Roy Ellis
Date: 2010-03-03 19:37:02

Glenn Beck comes closer to defining the decline of the country.  No one can deny that beginning with the Regan era the U.S. middle class has been under fire.  And, the way the admin is burning through money we don't have tells me that nothing has changed.   The idea seems to be bring this government down by indebting the country to the point of economic failure.  Then crank up a new global government modeled on  something between the EU and CHina.    A government based on something close to slave labor,  with just enough freedoms to prevent anarchy. 

We will know when the New World Order has been established when middle class skilled workers begin to take $4-5/hr jobs. 

The solution, IMO, is to support a new 3rd Party with a different political attitude.  Pushing a populist reform agenda with one major goal - campaign finance reform.  First, abolish corporate personhood and money is free speech law.  Second, donations from individuals only, submitted to the IRS and then to the FEC for distribution.  Take the money influence out of politics and provide for clean elections and then we can begin the process of restoring the Republic. 

Otherwise, we have the Corporcratic-Socialist government we deserve.

 

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Posted By: Joel S. Hirschhorn
Date: 2010-03-04 08:40:49

Important new survey data: 72 percent of Americans over 60 say they cannot afford to retire, which means many jobs will not open up for younger people.  Take my word: unemployment will not get better for a very long time.  New Gallup survey data finds higher levels of unemployment and underemployment than official government data!!!

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Posted By: Jennifer Cecelia Stanley
Date: 2010-07-18 10:39:11

Before even reading your post (this site is awesome... but right now I have an economics paper group project due in a week so.... forgive me lol) I just want to at least for now give my two cents that comes to mind immediately. If you spend, make sure you are either working for those who you are paying, or have someone immediately or very soon set-in-stone available to work for. Sure, you can keep the economic flow by spending, but make sure you don't drain dry. You need to work while you spend. Start your own business (doing something people actually rely on or really need to buy... not i.e. coffee or toys... please...) if you have to. Team up with people who want to do something that you want to be part of, and tell everyone you know and ask them to give suggestions and tell them they might be people you try to sell to or w/e, thus you need their input. Buy from who you sell to. Get it? I just really stand by this. If you buy something from Walmart, will you ever see that money again anytime soon? If no, then don't do it. Buy from someone you can rely on, in that just mentioned sense.

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